REVLON
LIQUID EYELINERS
FULL CAMPAIGN WORK
THE CONCEPT:
MAKE YOUR POINT
This concept is about wanting to express yourself in a way that only you can.
From a product benefit outlook, it’s showing how easy point tips and Adapti-Flex Color Lock Technology let Revlon Liquid Eyeliners easily create lines for every eye shape and any eye look–plus give you results that last.
From an emotional point of view, it’s being empowered to know with the right liner you can Make Your Point however you want to.
